WHAT IS THE SECOND LIFE COLLECTION?
• COOLMAX® 30%
• Combed Cotton 30%
• Modal 30%
• Elastane 10%
• Silver ionization for anti-bacterial and anti-odourless properties
• Collar may be wavy after washing
THE JOURNEY OF THIS PRODUCT
We conducted interviews and distributed a survey to our Pulse members to identify the pain points of current t-shirts.
We developed the our first fabric (1.1) which contained a combed modal/ cotton blend with COOLMAX® quick dry fibres.
We manufactured a small batch (150 units) of our Technical Tee 1.1 to test with some of our Pulse members.
After 5 revisions of the version 1.1, we finally developed a version worth selling. Now these test units have a home in the Second Life Collection.
WHAT IS SECOND LIFE COLLECTION?
The Second Life collection is an initiative to prevent clothing from hitting the landfills, to your benefit. Every year, clothing companies throw millions of items into the landfill for the sake of brand preservation. We've decided to do the opposite - we're offering near-perfect samples and old stock at a discounted price (sometimes below cost) to prevent them from ending up in the landfill. Second Life items are released on a first-come-first-serve basis, and we'll be transparent about the the pros and cons of each piece. If you're not picky, you can take part in protecting the earth!